About Us

Communication is Currency: Today, public companies operate in an ever-evolving and increasingly complex business environment. While running a successful business is the key ingredient to enhancing long-term shareholder value, stakeholders are increasingly demanding that a formal investor relations program become an ingrained part of a company’s overall communications plan. The ability to effectively reach investors and deliver news in an impactful and consistent manner can significantly influence how a company is perceived and how its securities are valued.

Client Focused, Results Driven: The Equity Group has assumed the investor relations function for companies in diverse industries and at various stages of development. Because no two companies are alike, we design and implement a slate of services that are tailored to specific needs and desired outcomes, including investment community outreach, writing/editorial, media relations, investor relations counseling, web IR, and associated administration.

We Speak the Language: We recognize investor relations as a distinct discipline that bridges finance, communication, marketing and securities law compliance, with a real world understanding of the capital markets. Our financial-driven approach to investor relations is led by a team of seasoned professionals with more than 90 years of combined industry experience.

Hands-on, Not Sleight of Hand: Many firms entice new and potential clients with a "full court press" initiated by senior executives, only to have those same individuals fade from sight shortly thereafter, replaced by less experienced personnel. The people you meet on Day One will be your account team for the duration of our relationship. Importantly, each account is managed by an individual with at least 10 years of direct investor relations experience.

Long-Standing Relationships: Our average client tenure is 5-10+ years. As important, our employees have an average tenure of 12 years, providing our clients with continuity of service and their investors with a familiar, trusted point of contact.

Don’t Take Our Word For It: We have a successful track record of high client satisfaction, illustrated by our client testimonials.

“ Inter Parfums made the right decision selecting The Equity Group as our IR counsel. Your firm has been integrally involved on so many fronts, including our website, an array of written communications, and media contact work, as well as providing us with insightful advice. Meticulous, competent, responsible and responsive are the words I would use t ...”
Read More Testimonials	Russell Greenberg, Executive Vice President & CFO, Inter Parfums, Inc.